New York City seems to be the consumer capital of the US – everything seems to be defined by outward symbols of wealth. This might be a result of the industry I’ve chosen to work in and the type of people that are usually attracted to it, but even outside of my profession I have seen this trend. The default here is always to do things that cost money to enjoy life: go to a bar for a drink despite having a bottle at home, go out to a diner to eat regardless if you have the same bacon and eggs sitting in your fridge, go to a movie for $15 instead of watching something slightly older on the huge TV in your living room. I wasn’t even aware that different behavior was possible until I visited my partner’s family and they seemed to have a much happier life without a lot of these outings that have become normal for me. Not only do they often have people over for home cooked meals instead of being served in a room full of strangers, but they also obviously value people over things — time over money maybe. Continue reading “My Surprising Consumer Mindset” →